Foodservice Consultants, Franklin Foodservice Debuts New eBook "Top 10 Mistakes Food Manufacturers Make in Food Redistribution"
Foodservice Consultants, Franklin Foodservice Solutions, debuts a new eBook entitled "Top 10 Mistakes Food Manufacturers Make in Food Redistribution". The eBook discusses direct service versus redistribution programs.
SANIBEL, FL, March 22, 2011
Franklin Foodservice Solutions, (foodservice consultants based in Sanibel, FL) announces the debut of their new eBook, Top 10 Mistakes Food Manufacturers Make in Food Redistribution. The eBook discusses some common mistakes that are made in the food service industry, when manufacturers are considering a redistribution program. Written in the style of "Daves Top 10", the book provides detailed explanations of some common issues that many food manufacturers face."This eBook is a great resource for food manufacturers who may be considering a redistribution program, or who need to quantify their cost-to-serve numbers," said Dave DeWalt, Franklin Foodservice Solutions. "We see companies losing profits all to often, due to some easily avoidable mistakes. Our hope is that this eBook will help to educate them about redistribution programs, and deter them from these common mistakes."
Top 10 Mistakes Food Manufacturers Make in Food Redistribution highlights areas of importance in food service redistribution, including cost-to-serve ratios, revenue impact and marketing value of direct service versus redistribution, and product pricing. It also discusses the importance of defining and tracking target customers when analyzing these programs.
The free eBook Top 10 Mistakes Food Manufacturers Make in Food Redistribution is currently available to download on Franklin Food Service's website http://www.Franklin-FoodService.com/ebooks/ or by clicking "visit our website" to your right.
About Franklin Foodservice Solutions:
Since 1996, foodservice consultants, Franklin Foodservice Solutions has been specializing in helping manufacturers build profit by linking Sales and Marketing decisions with Supply Chain realities. Their latest offerings include cost-to-serve analysis, pricing structure redesign, redistribution strategy, and product line optimization. For more information, call (239) 395-2787 or visit http://www.Franklin-FoodService.com.