Best Practices for High VPG Rental Programs Highlighted at Timeshare and Fractional Networking Expo GNEX 2011
Steve Reich, Senior Vice-President of Sales and Marketing for LeisureLink, will provide expert analysis during Perspective Magazine's timeshare and fractional ownership industry networking event.
CRAMLINGTON, ENGLAND, April 14, 2011
Perspective Magazine, the timeshare and fractional industry's independent information leader, announces that Steve Reich, Senior Vice-President of Sales and Marketing for LeisureLink, will add his expertise during the Global Networking Expo, GNEX 2011.LeisureLink's sophisticated technology platform uses real time market data to maximize revenues for resort rental programs. The company's proprietary algorithm combines technology with market data and strategic planning to calculate the optimal price for a resort's property, and the system transmits the new price to every channel connected to the LeisureLink platform in real time. As more market data flows in, pricing is adjusted multiple times per day to maximize the revenue per available room.
Through the development of such cutting-edge technology, Mr. Reich is uniquely positioned to address the issue of generating rental income for resorts and how a successful rental program can create leads for vacation ownership sales initiatives.
"Rental programs drive high VPG guests, and aggressive revenue management is the key to maximizing cash flow and tour traffic," said Mr. Reich.
Mr. Reich will be participating in the "Increasing Revenue & Decreasing Marketing Costs" session during Day Two of GNEX 2011, scheduled for May 11th - 12th, 2011 at the fabulous Atlantis Resort in Nassau, Bahamas.
An agenda full of interactive workshops, challenging sessions and networking opportunities will drive the two-day event as decision-makers from five continents gather to conduct business. A welcome reception, exhibitor hall and new networking features are key elements of the expo.
Keynote speakers Ron Kurtz, president of the American Affluence Research Center, and Craig Nash, chairman, president, and chief executive officer of Interval Leisure Group, will also add outstanding perspective to the changing forces of the vacation ownership industry.
GNEX 2011 will also include the inaugural Perspective Magazine Awards Gala, where more than 150 nominees from five continents will finally find out the winners in a wide variety of categories including Best Resort Development, Best Innovation Award and many more.
Sponsors and supporters of GNEX 2011 include:
The Absolute World Group, Dial an Exchange, Resort Television, Yucatan Holidays, Citadel Trustees Limited, Connex, First American Title Insurance Company, ICE, Interval International, LeisureLink, Max Generation, RCI, First National Trustee Company, Alternative Ownership Conference Asia Pacific (AOCAP), Australian Timeshare & Holiday Ownership Council (ATHOC), Canadian Resort Development Association (CRDA), Cooperative Association of Resort Exchangers (CARE), La Asociación Mexicana de Desarrolladores Turísticos (AMDETUR), Ragatz Fractional Interest Conference, Resort Development Organisation (RDO), Vacation Ownership Association of Southern Africa (VOASA), American Airlines, Avis Rent A Car and Christel House International as Charity of Choice.
For more information and to find out how your company can become a sponsor of GNEX 2011, please visit http://perspectivemagazine.com/gnex
About Steve Reich
With more than 15 years of sales and operations experience in both public and private technology companies, Steve oversees all sales and marketing activities at LeisureLink. Previously, he has held senior executive positions with Digital Insight and Treasury Services Corporation. As Senior Vice-President, Business Development, Steve was responsible for positioning Digital Insight as the leading Internet banking ASP solution while driving sales from $4 million to $55 million in under three years. While at Treasury Services, he built the sales organization and increased sales from $4 million to $35 million in a five-year period. Steve received an MBA from Claremont Business School and a BS in finance from Arizona State University.
About LeisureLink
LeisureLink gives specialty lodging properties a decisive advantage online. Delivering a combination of powerful market analytics and broad distribution, LeisureLink maximizes online revenue and minimizes client overhead for vacation rental properties, timeshare resorts and boutique hotels.
For more information visit http://www.LeisureLink.com and to view properties go to http://www.ABetterStay.com. For more press resources, visit our newsroom.
About Perspective Magazine
Perspective Magazine publishes four regional brands: industry publications Perspective Magazine North America, Perspective Magazine Europe & Middle East, Perspective Magazine South Africa and Perspective Magazine Asia Pacific. Together, the industry magazines are the most read independent trade publications globally for the shared ownership industry and the company is a media sponsor of 30 major industry events around the world. The company's consumer magazine, Owners Perspective Magazine, is the only independent consumer publication that specializes in promoting the benefits of buying shared ownership products to the general public. Distribution is via a variety of high-profile consumer channels including, but not limited to, more than 150 first class airport lounges worldwide with over a dozen airlines such as British Airways, Virgin Atlantic, Emirates, Singapore Airlines, American Airlines, United Airlines, and Delta as well as hundreds of luxury hotels, resorts, spas and golf clubs.
For more information visit http://perspectivemagazine.com or email Steve Luba, Director of Public Relations, at steveluba(at)perspectivemagazine.com. For information on advertising and editorial opportunities visit http://perspectivemagazine.com/advertise.