LONDON, ENGLAND, April 30, 2011 (Press-News.org) Debenhams has expanded its mobile offerings with the launch of the Beauty Club iPhone app following high demand from customers.
The free-to-download, fully transactional app, complete with expert advice, incentives and tips, follows on from the success of the Debenhams iPhone app, which has seen over 400,000 downloads and sales of over GBP1 million since its launch.
A first for the UK high street and beauty brands alike, the Debenhams Beauty Club app allows reward card members to shop for perfume, make up, skincare and bath and body products on the app, with free UK delivery automatically applied to every order.
Simon Forster, online trading director for Debenhams said: "From long-lasting lipsticks to summer fragrances to face creams, our shoppers can now get their much-loved beauty products at just one finger touch. The app is about allowing to customers to shop with Debenhams whenever they want and from wherever they are."
The app also works as a pocket personal beauty consultant with a Skincare Consultation section offering tailored beauty advice and a Fragrance Finder to help select the right perfume according to the user's personality and lifestyle.
The latest beauty videos from Debenhams TV can also be viewed including make up tips with the option to purchase the products demonstrated straight from the video.
There is also the 'Paint your Nails' option which allows the user to choose their skin colour and virtually try nail colours from the vast Debenhams range to find the perfect shade.
The popular and innovative 'Barcode Scanner' enables shoppers to receive instant customer reviews on products before they make a purchase either in store or via the app.
Members can also use the app as a virtual Beauty Club card, keeping tabs on their points and redeeming through the app. They will also be at the forefront of beauty news such as the release of the next cult limited edition product; be it Chanel's new nail polish or the next revolutionary body sculpting creams from Mama Mio.
The Wish List option ensures beauty favourites never run out and are easy to purchase again and again with just a swipe of a finger. The Top Rated option displays Beauty Club member's top reviewed products with essential advice from fellow shoppers. The Beauty Club Awards winners can also be scrolled through, where the best of each category as voted by Beauty Club members are showcased.
'Store Finder' is the shopping sat-nav, helping customers locate their nearest Debenhams store and view store contact details, opening hours, facilities and a floor guide.
Forster added: "Again, Debenhams is leading the high street with our digital and mobile offerings, listening to what our customers want and reshaping the high street shopping experience."
About Debenhams:
Debenhams is a leading department stores group with a strong presence in key product categories including womenswear, menswear, childrenswear, home and health and beauty.
Debenhams is the second largest department store chain in the UK.
Debenhams operates 161 stores in the UK and Republic of Ireland. Debenhams also has 61 international franchise stores in 24 countries and six Magasin stores in Denmark.
Designers at Debenhams include Preen, Jonathan Saunders, Jonathan Kelsey, Roksanda Ilincic, Ted Baker, Jeff Banks, Jasper Conran, Erickson Beamon, FrostFrench, Henry Holland, Betty Jackson, Ben de Lisi, Julien Macdonald, Melissa Odabash, Jane Packer, Pearce Fionda, Janet Reger, John Rocha, Lisa Stickley, Eric Van Peterson and Matthew Williamson.
Website: http://www.debenhams.com
Debenhams Launches Beauty Club iPhone App
Debenhams has launched a Beauty Club iPhone app
2011-04-30
ELSE PRESS RELEASES FROM THIS DATE:
Dual-energy CT may be useful in evaluating the severity of gout, study suggests
2011-04-30
The incidence of gout is on the rise and duel energy CT has the potential to allow non-invasive diagnosis of the disease, according to radiologists at the University of British Columbia, Vancouver General Hospital, in Vancouver, BC.
Gout is caused by the deposition of monosodium urate (MSU) monohydrate crystals that stimulate acute episodes of inflammation. Chronic tophaceous gout often presents as juxtarticular soft-tissue masses, distinct erosions, overhanging bony margins, and thickening of the synovium. Gout affects more than six million people in the U.S., and ...
Animal-assisted therapy decreases patient anxiety in pre-MRI setting, study suggests
2011-04-30
Patients who undergo MRI often suffer from elevated anxiety. Patient discomfort may cause poor image quality due to motion artifacts or early termination. Anxiolytic medications are currently used to reduce this anticipated anxiety , but animal-assisted therapy may be a non-invasive alternative treatment with fewer adverse effects, according to an exhibit being presented at the 2011 American Roentgen Ray Society's annual meeting.
The project was conceived by a fifteen-year-old high student Allison Ruchman. During the course of her MRI, she experienced anxiety and ...
Errors put infants, children at risk for overdose of painkillers
2011-04-30
DENVER – Parents who give young children prescription painkillers should take extra care to make sure they give just the right amount. What they may be surprised to learn, however, is that the dose given to them by the pharmacy could be too high, according to research to be presented Saturday, April 30, at the Pediatric Academic Societies (PAS) annual meeting in Denver.
Researchers from South Carolina identified the top 19 narcotic-containing drugs prescribed to children ages 0-36 months who were enrolled in the Medicaid program from 2000-2006. For each of 50,462 outpatient ...
Heaven Las Vegas Wins Best Off-Premise Party Promoter Award
2011-04-30
Heaven Las Vegas has won the Sybarite award as the Best Off-Premise Swingers Party Promoter. The award was presented by HedoOnline founder and Playboy TV hostess Lola Bastinado. "Off-Premise" promoters are one of the most complicated categories in the adult industry, as these are non-facilities based, professionally licensed event production companies who establish relationships with multiple bars, restaurants, hotels, resorts and locations where they host both semi-private and exclusive takeovers for the swinger community. The Sybarites annually recognize these ...
Video games may help clear airway of cystic fibrosis patients
2011-04-30
DENVER – Video games controlled by the player's breath can encourage youths with cystic fibrosis to use techniques that can help keep their airways clearer, according to a study to be presented Saturday, April 30, at the Pediatric Academic Societies (PAS) annual meeting in Denver.
Cystic fibrosis, one of the most common chronic lung diseases in children and young adults, causes mucus to build up in the lungs and digestive tract. To clear mucus from the airways, patients must do breathing exhalation maneuvers called "huffing" several times a day. Many children, however, ...
EDs should be aware of sexually transmitted infection risk in patients
2011-04-30
DENVER – All adolescent females who show up in the emergency department (ED) complaining primarily of lower abdominal pain and/or urinary or genital symptoms should be tested for sexually transmitted infections (STIs), according to the authors of a study to be presented Saturday, April 30, at the Pediatric Academic Societies (PAS) annual meeting in Denver.
Previous studies have shown that when adolescents seek treatment for symptoms suggestive of an STI, they are not always tested, partly because health care professionals may not be aware of the risk of STIs in these ...
Race a factor in whether young women are tested for sexually transmitted infections
2011-04-30
DENVER – When adolescent females visit a pediatric emergency department with complaints that may signal a sexually transmitted infection (STI), white youths are less likely to be tested than blacks, according to a study to be presented Saturday, April 30, at the Pediatric Academic Societies (PAS) annual meeting in Denver.
Researchers, led by Carolyn K. Holland, MD, MEd, previously found that pediatric emergency medicine physicians are less likely to ask adolescent white females about their sexual history than black adolescents. Their next step was to determine if there ...
Maternal obesity puts infants at risk
2011-04-30
DENVER – Babies born to obese mothers are at risk for iron deficiency, which could affect infant brain development, according to a study to be presented Saturday, April 30, at the Pediatric Academic Societies (PAS) annual meeting in Denver.
In nonpregnant adults, obesity-related inflammation hinders the transport of iron through the intestine, increasing the risk of iron deficiency anemia. When a woman is pregnant, iron is transferred through the intestine to the placenta, but it is not known how maternal obesity affects newborn iron status. Fetal iron status is important ...
Chemical found in crude oil linked to congenital heart disease
2011-04-30
DENVER – While it may be years before the health effects of the 2010 oil spill in the Gulf of Mexico are known, a new study shows that fetal exposure to a chemical found in crude oil is associated with an increased risk of congenital heart disease (CHD).
The study, to be presented Saturday, April 30, at the Pediatric Academic Societies (PAS) annual meeting in Denver, also showed that babies who had been exposed in utero to a chemical found in cleaning agents and spot removers were at increased risk of CHD.
Environmental causes of CHD have been suspected, and animal ...
Polaris Enters Cloud Computing Space Through Strategic Investment in IdenTrust, a US-based Global Leader in Trusted Identity Solutions
2011-04-30
Polaris Software Lab Limited (POLS.BO), a leading global Financial Technology Company today announced a strategic investment in IdenTrust, a global leader in trusted identity solutions recognized by global financial institutions and one of the premier providers of digital identity authentication services to several key banks, United States federal identity programs as well as supply chain markets. This strategic investment will mark Polaris' entry into the cloud computing space for Financial Technology solutions.
IdenTrust Inc. was founded in 1999 by a group of financial ...
LAST 30 PRESS RELEASES:
Newly discovered molecule may explain reduced muscle mass in type 2 diabetes
Rheumatoid arthritis and muscle wasting: New review points to overlooked complications
Overcoming intrinsic dispersion locking by misaligned bilayer metagratings
Vaccines work: Cohort data from Denmark show real-world evidence of stable protection against HPV-related cervical cancer
Underwater shaped charge explosions: a comprehensive experimental study on coupling dynamics
Wristband sensor provides all-in-one monitoring for diabetes and cardiovascular care
Unveiling the spatiotemporal landscape of Ganoderma lingzhi: insights into ganoderic acid distribution and biosynthesis
Quality and antibiotic resistance risks in livestock probiotics in China
Genomic study reveals deep roots of human survival and adaptation in Himalayas
Differential obesity trends in Asian and Native Hawaiian or other Pacific Islander US adults
Cumulative anticholinergic exposure and change in gait speed and grip strength in older adults
Study suggests lemurs age differently than humans
Hypothermia alters glucose metabolism and may reveal mechanisms of metabolic disease
Content or form? The two possible paths of our memories
Research team produces low-loss spin waveguide network
PolyU-led research reveals that sensory and motor inputs help large language models represent complex concepts
Premature babies should have early skin-to-skin contact with their mother
New research in JNCCN offers reassurance about localized prostate cancer prognosis
Fluorinated polyimide: High toughness and low dielectric properties pave new path for high-frequency communication materials
Radar-based control of a helical microswimmer in 3-Dimensional space with dynamic obstacles
Short-term physical activity reduces metabolic-associated steatohepatitis by promoting the degradation of branched-chain amino acids in skeletal muscle
A multimodal amphibious robot driven by soft electrohydraulic flippers
US vacation renters waste $2 billion worth of food annually
Automatized vocabulary knowledge in predicting speech fluency
Uncovering the relationship between oral function and lifestyle-related diseases
Drone herbicide applications prove effective for common reed control
New report shows China dominates in AI research – and is western world’s leading collaborator on AI
Hot weather causes children to sweat at the same rate as adults, study shows
New CZI AI model could help scientists pinpoint signs of cancer cells
Sugar-coated ‘sticky’ stem cells could unlock surgery-free liver treatments
[Press-News.org] Debenhams Launches Beauty Club iPhone AppDebenhams has launched a Beauty Club iPhone app