Bluegreen Corporation and Indianapolis Colts Debut Colts Away Game Sweepstakes

BOCA RATON, FL, August 12, 2011

Bluegreen Corporation (NYSE: BXG), a leading provider of Colorful Places to Live and Play, today announced it is proud to sponsor the Indianapolis Colts to create the Colts Away Game Sweepstakes. Bluegreen Corporation is working with the sports team to offer Colts fans the opportunity to win tickets for two to one of six Indianapolis Colts away games.

The Colts Away Game Sweepstakes will be held between Friday, August 5, 2011 and December 5, 2011. Bluegreen Corporation, a proud sponsor of the Indianapolis Colts, will award six individuals with tickets for two to a Colts away game and accommodations at a resort or hotel for three days and two nights within the corresponding city.

Away games included in the sweepstakes include:
Colts in St. Louis, Missouri on August 13, 2011
Colts in Tampa Bay, Florida on October 3, 2011
Colts in New Orleans, Louisiana on October 23, 2011
Colts in Nashville, Tennessee on October 30, 2011
Colts in Foxborough, Massachusetts on December 4, 2011
Colts in Jacksonville, Florida on January 1, 2011

"Bluegreen Corporation is proud to partner with the Indianapolis Colts to create the Colts Away Game Sweepstakes, explains David Bidgood, President and Senior Vice President of Sales and Marketing at Bluegreen Corporation. Bidgood continues, "Our strategic partnership with the Colts allows us to create new avenues for marketing campaigns, as well as provide potential owners with exciting opportunities, such as free tickets and lodging for a Colts away game."

Information on the Colts Away Game Sweepstakes can be found at http://www.wincoltstix.com.

Founded in 1966 and headquartered in Boca Raton, FL, Bluegreen Corporation (NYSE:BXG) is the leader in providing Colorful Places to Live and Play through its vacation ownership resort and residential real estate business segments. Our more than 3,500 employees are passionate about delivering extraordinary experiences for our owners, travelers and business partners. Since 1996, Bluegreen has managed, marketed and sold a flexible, real estate-based vacation ownership plan with more than 222,600 owners, over 54 owned or managed resorts, and access to more than 4,000 resorts worldwide. Since 1985, Bluegreen Communities has developed master-planned residential and golf communities primarily in the southern and southeastern U.S., and has sold over 55,000 homesites. We also offer a portfolio of comprehensive, turnkey, fee-for-service resort management, financial services, customer generation and sales solutions to third-party developers and lenders. For more information, visit http://www.bluegreencorp.com or our travel portal http://www.colorfulplaces.com.