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Social Science 2011-10-19 5 min read

Peanut Labs Announces New Partnerships with Social Media Innovators

Z8Games, Rock Hippo, Bigpoint and CyberAgent Users to Earn Virtual Currencies through Market Research Surveys and Offers

SAN FRANCISCO, CA, October 19, 2011

Peanut Labs, a pioneering technology and social media monetization company, today announced partnerships with four social media and social gaming industry innovators.

Z8Games, Rock Hippo, Bigpoint and CyberAgent, Inc. join over 200 additional online publishers and social media sites utilizing Peanut Labs' innovative monetization platform to monetize their social media offerings to users within their various virtual worlds and massively multiplayer online games (MMOs). Users who choose to participate in market research surveys and marketing offers have the unique opportunity to earn virtual currency in exchange for their time.

"We are excited to welcome several more of today's industry leaders in social gaming to our prestigious list of global partners," said Noman Ali, chief executive officer and co-founder of Peanut Labs. "Our recent partnerships with Z8Games, Rock Hippo, Bigpoint and CyberAgent are a true testament to the idea that alternate monetization is a vital part of this ecosystem."

Understanding that alternate ways of monetizing social media and online gaming benefits both the partners and their users, Peanut Labs continues to push the bounds of alternate monetization.

Peanut Labs provides user-friendly market research surveys to appropriate traffic. They also act as a platform for advertisers to directly engage key audiences in their branding and advertising experience through exclusive campaigns and videos. In addition, the company handles all billing and sales logistics, customer support, currency conversions and optimizations.

About Peanut Labs
Peanut Labs is a fast-growing innovation, technology and social media monetization business. The company enables social media sample through partnerships with highly diverse social media applications and communities, including major social and gaming networks. Peanut Labs has won numerous awards, including a FAST Top 50 and the Advertising Research Foundation's Silver Innovation Award. Peanut Labs has over 20 full-time employees and is headquartered in San Francisco. For more information, visit http://www.peanutlabs.com.

About Z8Games
"We are very pleased with Peanut Labs performance and customer support. They provide optimized offers and reliable surveys with extensive coverage which keep Z8Games players satisfied to earn virtual credit of Cross Fire and Metin2. Peanut Labs also owns an encouraging team of experts that work closely with us to boost sales and revenues."
- Jason Yang, CEO of G4BOX INC.

Z8Games is the evolution of free to play gaming online. It's an online destination for gamers to download the very best online games, including online military shooter, Cross Fire, and dynamic-action MMORPG, Metin2, as well as access engaging community features and events; all for free! For more information about the Z8Games lineup of games, please visit http://www.z8games.com.

About Cross Fire
Cross Fire is a free-to-download-and-play online military first-person shooter game for Windows PCs. Players assume the role of either a Black List or Global Risk operative and compete in various modes of play including Team Death Match, the Mutant infested Mutation Mode, attack and defend Escape Mode, the exclusive stealth-action Ghost Mode, and the brand new Mutation Mode. Cross Fire includes a military ranking system, in-game friend's lists, an integrated clan system, deep character customization options and social media integration via the Cross Fire website. Cross Fire is part of the Z8Games platform of free-to-play games. Visit the Cross Fire homepage at: http://crossfire.z8games.com.

About Metin2
Metin2 is a Free to Play, massively multi-player role-playing game for the PC.Metin2 features amazing 3D graphics, a unique dynamic fighting system a strong story line and a King mode where players can be elected king (giving their nation bonuses on the battle field) and much, much more. Metin2 is part of the Z8Games platform of free-to-play games. Visit the Metin 2 homepage at: http://metin2.z8games.com.

About G4BOX INC.
G4BOX INC. is a digital media provider specializing in the publishing and distribution of online video games. The company was founded in 2006 on the principle that online, community-based video games offer unique and compelling gaming experiences with untapped mass market potential and wide social appeal. They currently offer a growing portfolio of successful, massively multiplayer online game properties. For more information about G4BOX visit http://www.g4box.com.

About Rock Hippo Productions Ltd.
"Players are always keen on ways to earn free Rock Tokens for MicroVolts so we're thrilled to have partnered with Peanut Labs in order to give our players what they want. Peanut Labs is a great company that our players instantly recognize and we're sure this partnership will be very successful."
- Howard He, CEO, Rock Hippo

Rock Hippo Productions Ltd. is a digital media provider and publisher of online, community based video games for distribution to the mass market on a global scale. Founded in 2009, Rock Hippo seeks to provide premier "free-to-play" interactive entertainment, which offers a community and social networking experience to gamers all over the world, resulting in a gaming experience that is second to none. For more information about Rock Hippo and its current product offerings, please visit http://www.rockhippo.com.

About Bigpoint
"Peanut Labs' market research surveys are a user-friendly and unique alternative for the monetization space. Our online gamers enjoy earning Bigpoint currency through simply sharing their opinions about the latest products and services. Peanut Labs has continued to think outside the box, driving innovation in both market research and online gaming, and we are excited to partner with them to provide surveys to our users as part of Bigpoint's monetization strategy."
- Heiko Hubertz, CEO and Founder, Bigpoint

Bigpoint (http://www.bigpoint.com) is an online-game developer, publisher and content provider for more than 1000 global distribution partner. Bigpoint's free-to-play games are played by over 200 million registered users in over 30 languages. The company's diversified portfolio includes high quality games for browser, mobile and social platforms. More than 800 employees from over 35 different nations work at the company headquarters in Hamburg, Germany or at other locations in Berlin, San Francisco, São Paulo and Malta. Bigpoint's many distinctions in the industry include the Mashable Best Online Game Award for "Farmerama", the "Fastest Growing Larger Company" and "Uniqueness of Offering" prizes at the 2010 Media Momentum Awards, as well as the MTV Skyscraper Award for extraordinary achievement in game development. For more information or press material, please visit http://www.bigpoint.net.

About CyberAgent, Inc.
"Our new partnership with Peanut Labs will have a positive impact to many users by providing another option for them to earn virtual currency in Pico World. Also, for this new measure of monetizing, we hope that this approach will revitalize the social media market even more."
- Toshi Namba, Executive Vice President of CyberAgent America, Inc.

CyberAgent, Inc. (http://www.cyberagent.info/) is a leading worldwide developer, publisher and distributor of interactive entertainment for PCs, handheld and wireless devices. Founded in 1998, the company has provided many kinds of businesses in Japan including being the largest social game provider, running the #1 blog based communication service (Ameba), the #1 internet advertising business, and the #1 corporate venture capital. CyberAgent maintains operations in the U.S., China, Vietnam, Japan with corporate headquarters located in Tokyo, Japan. For additional information on the company and its offerings, please visit http://www.cyberagent.info or contact pub@cyberagent.co.jp.