West Michigan Metal Fabricator Launches New Website to Facilitate Growing Business

Impact Fab, Inc. experiences growth in demand for water jet cutting and other fabrication services from recovering manufacturing sector.

2011-11-23

HOLLAND, MI, November 23, 2011 (Press-News.org) While many Michigan industrial suppliers have struggled to recover from the US' recent recession, West Michigan metal fabrication company Impact Fab has enjoyed a steady incline in business despite the surrounding economic climate. The Holland-based fabrication shop thanks its steady workflow in part to the addition of diverse and cost-effective services such as water jet cutting, value engineering and prototyping. As the company has grown over the past several years, its owners have recognized the need for a broader and more professional image online in order to remain competitive. The launch of Impact Fab, Inc.'s new website emphasizes the company's modern approach to fabrication solutions and willingness to evolve according to customers' changing needs.

Impact Fab's slogan neatly summarizes the company's fabrication capabilities: "If we can't build it, you don't need it." From water jet cutting and precision laser cutting to CNC machining and AutoCAD engineering, the Holland fabrication shop offers a wide range of capabilities custom-tailored to area manufacturers and artists. By specializing in cost-effective fabrication solutions, Impact Fab is able to meet the requirements of nearly any fabrication project while keeping costs highly competitive.

The company's new website (www.impactfab.com) accurately portrays these key services as well as Impact Fab's business philosophy as a whole. "The heart of Impact Fab has always been a small, family-owned fab shop, and that's something that hasn't changed, no matter how much we've grown," commented Impact Fab founder and owner Dave Haan. "We're not so much interested in 'doing business' as we are in building partnerships - partnerships with our customers, suppliers, our crew and our community. We needed to make sure that message was getting across; updating our website to make sure that's communicated was an important part of the launch."

Another important part of Impact Fab's new website development was remaining competitive. Online searches and research are becoming a key part of how potential customers find fabrication services - such as Impact Fab's. The new website provides a fresh look, easy navigation, key service information and updated images, packaged in a format that's accessible to both search engines and potential customers.

About the Company
Impact Fab, Inc. has been a family-owned metal fabrication service provider since 1991. Based on West Michigan's lakeshore in Holland, Michigan, Impact Fab offers a comprehensive range of fabrication services, including water jet cutting, laser cutting, CAD engineering, CNC machining and prototyping. The fabrication shop specializes in providing cost-effective fabrication solutions for small manufacturers and short-run projects. Contact Impact Fab, or visit www.impactfab.com for more information.

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