MamaOm launches a Pop-Up shop during Key Biscayne's busiest time of the year (Spring-Break & Ericsson Open)
MamaOm is going local, after a great online success, the South Florida brand will bring costumers a full shopping experience.
MIAMI, FL, February 29, 2012
MamaOm announced the organize of a Pop-Up Store during the month of March and April at the Key Colony Plaza on Key Biscayne, Fl. The company is taking this opportunity to launch their sleepwear collection as well as their new logo and website. They have participated in several designer boutique-style Pop-Up stores before, but this time they have decided to go local and bring on board several other brands.The shop will be designed to provide an engaging and fun experience. It comes just in time for the beginning of the beach season in South Florida. Costumers will be able to try on and purchase MamaOm's mommy and me swimwear collection as well as its organic cotton apparel line.
March is the busiest month at Key Biscayne, with spring-breakers coming to visit as well as tennis fanatics. The streets of the island become filled with people.
"We love the idea of connecting with our customers in a pop-up environment, they will be able to learn more about our line and our concept", said Maria Florido, designer of MamaOm.
Opening weekend will begin March 10, 2012