Search & Social Double Whammy - Internet Marketing Seminars presented by McDougall Interactive on May 2.

DANVERS, MA, March 26, 2012 (Press-News.org) A day-long series of seminars entitled Search and Social Double Whammy sponsored by McDougall Interactive is intended to help you make strategic decisions regarding SEO and Social Media that will save you time and money.

The Search and Social Double Whammy is scheduled for May 2 from 8 a.m. To 5 p.m. and will be located at the Burlington Marriot, One Mall Rd.,Burlington, MA. The cost for the day-long event is $395 ($195 for groups of 2 or more). Previous seminars have been sold out and this event will be limited to75 people.

To provide a unified search and social media strategy, McDougall Interactive is partnering with veteran technology journalist and new media thought leader Paul Gillin. Gillin is well known for his talk on tracking the ROI of social media.   Gillin's books include The New Influencers (2007), Secrets of Social Media Marketing (2008), The Joy of Geocaching (co-authored with wife Dana in 2010), and Social Marketing to the Business Customer (co-authored with Eric Schwartzman, January, 2011).

The Search and Social Double Whammy is a full day of immersive internet marketing strategy how-tos that will teach participants to integrate SEO,social media, public relations, and technological back-end for intense ROI.

The lineup will include:
. The Next Big Thing: A keynote 30,000 foot view of the future of
internet marketing
. SEO 101: The lowdown on keywords, ranking reports, site optimization, and more
. Developing and implementing a content strategy
. Social Media 101: If you're not taking advantage of social media
tools, here's how
. Tracking Social Media ROI
. The Best Internet Marketing Tools Ever

Interactive Marketing Is the Most Powerful And Trackable Form Of Advertising Ever

"Getting ranked highly in Google can change your business radically and create an enhanced perception of your brand," John McDougall said. He added,"Internet marketing is extremely competitive and people are putting more money into because it is so trackable."

"Lately it seems all marketers want a piece of the 'Get me on Google /Facebook'' action. While most agencies and web shops say they do search engine and social media marketing, clients need to be sure they're with a company that focuses on it full time. True Internet marketing professionals go so far as to study the patents that Google secures to obtain insights into how to rank better and work in specialized teams," he concluded.

About McDougall Interactive
Founded in 1995, McDougall Interactive is a senior-level, full-service Internet marketing company that believes the key to great online marketing is always staying ahead of the curve.

In conjunction with our search engine and social media marketing strategies,McDougall also looks closely at a client's website, leveraging its extensive web design and development knowledge for maximum conversions.

Design and usability always affect the amount of leads generated, and poor site architecture can radically diminish SEO success, therefore, it pays to find Internet marketing companies with complete web experience, that can help clients make smart and strategic long-term decisions.

For more information visit http://www.mcdougallinteractive.com, email
jm@mcdia.com or call John McDougall at 877-623-4291.