Volubill's Expertise in Designing Next-Generation Mobile Data Use Cases Highlighted in New TM Forum 'Policy Everywhere' Report

LONDON, ENGLAND, August 04, 2012 (Press-News.org) Volubill have been cited as an innovative policy control and charging solution provider in the TM Forum's new Policy Everywhere Insights Research report. The report describes policy technologies as a critical factor for enabling service innovation and highlights converged policy and online charging solutions like Volubill's as key for enhancing communications service providers' (CSPs) customer experience management abilities.

TM Forum members interested in a free copy of the report can download it here:

http://www.tmforum.org/ResearchPublications/7097/home.html?q=Insights_Research_Reports#TRCPublications/Link49478

Non-members can contact Volubill for details: info@volubill.com

"Not so long ago, policy was seen as a mere gatekeeper - protection for scarce, valuable network resources, but not much more. Things are very different now," said Rob Rich, Managing Director, TM Forum Insights. "Policy is crucial for developing new services that add important real-time customer interaction functions to both boost revenues and increase customer loyalty. Policy is no longer just about managing traffic volumes, but is becoming a core component of any CSP's ability to keep pace with the real-time demands of customers and their networks."

According to the report, CSPs who integrate policy control functions with other core technologies, especially online charging, can more effectively build and sustain trusted, more valuable relationships with customers, and create a more customer-focused organization. Doing so effectively will allow CSPs to easily deliver a range of volume- and time-based service options and add-on features that both meet customers' high service expectations and enable CSPs to rapidly adjust usage and pricing policies in accordance with market needs.

"Operators' big emphasis on cost-cutting is becoming less and less sustainable. The focus now must be on creating new revenue sources with new services, winning new customers, and keeping customers happy," said Volubill Product Marketing Director, Akil Chomoko. "By evolving and integrating policy and online charging solutions to have a more central role in their business models, CSPs can not only maximize current network and OSS/BSS system investments, but also deliver more compelling and differentiated service offerings that can improve their market position."

In addition to providing recommendations to CSPs for how to adopt policy management and charging technologies, the report also highlights some of the more innovative, policy-enabled service use cases being put to use for strong benefit by CSPs. Volubill's own policy solutions have helped more than 80 operators around the globe design and manage many of these types of services, including:

- Bill shock protection via real-time roaming alerts and service top-up options.
- Reduced-rate mobile data access during "happy hour" or customer-specified times.
- Machine-to-machine (M2M) solutions for managing enterprise communications networks.
- Parental, content, or device-based access controls.
- On-demand, short-term bandwidth boosts via customer self-care portals.

For more information on Volubill's integrated policy and online charging solutions, visit: http://www.volubill.com.

About Volubill
Volubill provides policy and charging solutions to service providers. With the exponential growth in the volume of mobile data traffic and increasing customer expectation, Volubill enables operators to maximize revenues, set customer expectation and deliver a personalized service experience. Volubill's VBS and VNS control bandwidth based on subscriber and service centric usage policies & quotas; offer real-time granular charging for any data, content, or messaging; and enable service providers to differentiate themselves through innovation. Volubill is global, with over 80 operator customers worldwide.

Further Information
Volubill
Martine Naughton, Head of Marketing
Email: martine.naughton@volubill.com
Tel: +44 7879 441304

March Communications
Nate Hubbell
Email: Volubill@marchpr.com
Tel: +1 617 960 9881