Local Marketing Agency Wins Aster Award for Excellence

MPI Recieved Award for Recognizing Centra Home Health's Homecare Elite Award

2012-09-13

RALEIGH, NC, September 13, 2012 (Press-News.org) Media Partners, Inc. (MPI), a full-service marketing firm, has received an Aster Award for healthcare advertising. Sponsored by Marketing Healthcare Today Magazine, the Aster Awards recognize top national healthcare professionals for excellence.

MPI received the award for television advertising created for Centra Home Health in Lynchburg, Virginia. The advertising recognized Centra Home Health for winning the Homecare Elite Award for the sixth year in row.

"We have a great team, and we have so much fun working together. But we also work strategically to tie everything we do back to our clients' business or organizational goals," said Sal Conino Partner at MPI. "I think that really comes through in the final product."

The Aster Awards is a medical marketing awards program allowing healthcare organizations and advertising agencies to compete against similarly sized competitors from across the nation and world.
The awards recognized the nation's most talented healthcare marketing professionals for outstanding excellence in advertising for the calendar year 2011.

The 2012 Aster Awards received nearly 3,000 entries from across the United States as well as Canada and South America. Awards were issued for entries that received top marks from judges placing them in the top 16% of the nation for advertising excellence. Judging the criteria included creativity, layout and design, functionality, message effectiveness, production quality and overall appeal.

Winning entries were judged by a diverse panel of experts and will be published in the Marketing Healthcare Today Magazine.

"It is a great honor for our MPI team and our client to receive this award," said Nancy Bono, Partner at MPI. "The work we do on behalf of our clients is certainly reward enough, but this validates what we all believe: solid client and agency partnerships produce successful results."

About Media Partners, Inc.
Founded in 2000, MPI is a media marketing agency that has experienced strong growth in recent years, with key account wins and deepened, long-term client relationships. The agency has established itself as a formidable player in the region with strong capabilities in healthcare, education, retail, and media—specifically offering marketing support to a number of broadcast outlets in North Carolina, Virginia and Tennessee. MPI blends the best of boutique and full-service agencies by offering clients a partnership of creative design and integrated thinking at every turn. With talent and expertise from senior partners, MPI is a media company that understands marketing. To learn more about MPI and mindfulmediamarketing, visit http://www.mediapartners-inc.com or connect with Media Partners-Inc. on Facebook.

About the Aster Awards
Each year the Aster Awards has an annual contest allowing entries designed, printed and/or distributed the previous year to be scored, judged and recognized for excellence in healthcare marketing and advertising. The Aster Awards is hosted by Creative Images, Inc., an internationally recognized firm that has specialized in strategic healthcare marketing for more than 20 years. To view a list of all 2012 winners, please visit http://www.AsterAwards.com.

Media Contact: Sal Conino
Media Partners, Inc.
919.781.0433
sal@mediapartners-inc.com

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Local Marketing Agency Wins Aster Award for Excellence

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