All-Pro Science Launches New Website http://www.allproscience.com

IRVINE, CA, November 20, 2012 (Press-News.org) All Pro Science, Inc. (APS) is proud to announce the release of its new website APS 2.0. The new site is live and is aimed towards customers as a lifestyle brand to be used by all individuals interested in maintaining fitness and well-being with all-natural supplements.

The former APS website was directed mostly towards professional athletes instead of the everyday consumer. While the company will continue to work with athletes, the website will move to become a lifestyle brand in efforts to follow its customer base. By offering a wide variety of nutritional supplements, APS is able to provide its clientele with options to best fit individual needs regardless of fitness level.

The new site will include updated features like a section for the professional athletes APS sponsors. In this section, customers can see what products their favorite athletes use as well as bio information on the athletes.

"The majority of the sites revisions are aimed at making the customer's experience on the site easy and efficient" states Director of APS Paul Edalat.

A personalized "My Account" area, newly designed Shopping Cart, easier checkout experience, and an enhanced reward point system are just some of the aspects customers can look forward to. The site will also provide more detailed information on nutrition and fitness.

R.J. Demman, Chief Marketing Officer for APS says "The new site is nothing short of incredible! All-Pro Science now has the most advanced shopping cart in the industry. Our Chief Technology Officer, Jim Hill spent countless hours making sure everything was perfect; even to the point where you can now see specific nutritional definitions from the supplement fact labels when you hover over the ingredients. Not to mention the real-time twitter updates on our athlete pages."

About All Pro Science:
All-Pro Science, Inc. (APS) is the maker of the first and only all-natural nutritional supplements. Its mission is to provide athletes and individuals with an all-natural nutritional path for optimum health and performance. The company offers a full range of products that address all aspects of sport performance, recovery and well-being. COMPLETE 100% Veggie Protein, comprised of hemp, brown rice and pea proteins, offers the vegetarian and vegan athlete with a source of high-grade dietary protein. COMPLETE 100% Grass Fed Whey Protein is naturally rich in reparative amino acids and offers superior digestibility. COMPLETE Immune-D+ features a blend of super-antioxidants, including acai, goji berries and grape seed. COMPLETE Relief, a liquid roll-on pain reliever, is formulated to help ease the pain of aching joints.