Napa Technology Appoints MMM Marketing as Public Relations Agency of Record to Support the Growth of Its Foodservice and Retail Business
Napa Technology, creator of the WineStation intelligent wine dispensing and preservation system, announces it has selected San Francisco Bay Area based MMM Marketing as its public relations agency of record.
CAMPBELL, CA, January 27, 2013
As Napa Technology's communications partner, the agency will focus targeted outreach and marketing initiatives."Napa Technology has built a globally recognized, trusted brand over the last seven years, and since its inception the company has been deeply committed to its mission of revolutionizing the way wine is served," said Jayne Portnoy, Vice President of Marketing and Brand Strategy. "We were looking for a communications partner that would bring experience in the entertainment and hospitality segments and provide insightful thinking to help take Napa Technology to the next stage of its growth. We are looking forward to tapping into MMM Marketing's strategic thinking immediately."
"Napa Technology is a brand we admire because they've applied technology to assure that each glass of wine poured tastes the way the winemaker intended. They are the leader in wine dispensing and preservation industry," said Peggy McCormick, president of MMM Marketing. "We're honored that Napa Technology has trusted us to work on its business. We strongly believe that the WineStation is a valuable tool for improving the profitability of wine programs in foodservice and retail environments."
Napa Technology, LLC is a designer and manufacturer of Intelligent Dispensing Solutions for wine that ensures optimum freshness with each pour. The company's breakthrough product, WineStation , is designed to drive revenues and maximize the profitability of each bottle. WineStation has been adopted by hospitality, entertainment and foodservice industries as a new way to serve, preserve and capitalize on the value of available customer preference data.