Online Media Training Platform Promises 'Whenever, Wherever,' Mentoring for Business Professionals
Business professionals who want to promote their products and services in the media can sign up to a new, personalised, online media training platform that will help build their confidence and skills when meeting with journalists and reporters.
LONDON, ENGLAND, March 11, 2013
'My Media Academy' can be found at http://www.myacademyworkshop.com and is presented by UK TV broadcaster and presenter Jane Farnham. It is an affordable, flexible and engaging way for professionals to learn how to raise their profile and promote their products and services in the press.Those signing up will receive on years' access to the training, where they will learn about:
• the media today and how it can affect a business
• the characteristics of the print, online and broadcast media
• tips for successful interviews
• how to keep things on track when under pressure
There are also some special features, which make the platform stand out from other online training products, such as the opportunity to build a personalised, hard copy media training reference booklet that can be printed out and taken away.
Helen Bailey, co-creator of My Media Academy, says: "This e-learning product is ideal for business owners or employees who are likely to come into contact with journalists, reporters and editors, whether the interview is prearranged or occurs as a result of a chance meeting.
"It is especially useful for people who are involved with press conferences, visit trade shows or attend business or networking events, as these occasions often present the biggest opportunities some companies have to liaise and mix with the press."
My Media Academy is owned by My Academy Workshop LLP, a partnership started in 2012 to develop e-learning platforms for business. For more information, please contact Helen Bailey (info@myacademyworkshop.com).