Spend Analysis Experts Rosslyn Analytics Win Prestigious W3 Award

LONDON, ENGLAND, October 27, 2010 (Press-News.org) Cyber-Duck, a leading digital agency (www.cyber-duck.co.uk) today announced that it has continued its award winning trend by winning a prestigious award for its client Rosslyn Analytics at the 2010 W3 Awards.

The W³ Awards honours creative excellence on the web, and recognizes the creative and marketing professionals behind award winning sites, videos and marketing programs. The judges were impressed with the site which makes use of an original design and 3D owl characters to make it not only stand out from the crowd, but perform better than its 'spend analysis' competitors.

The Rosslyn Analytics website (www.rosslynanalytics.com) was awarded the Silver Award in the category of consulting websites. The judges, a veritable list of top-tier professionals from the likes of Wired, MTV, Disney and Yahoo! recognised the excellence in creativity and superior user experience displayed on the Rosslyn Analytics website.

Rosslyn Analytics offer their clients a spend analysis service which enables businesses to track and monitor their spend real-time using RA.Pid, the world's fastest cloud-based spend analytics platform. Rosslyn approached Cyber-Duck with a vision to refresh their brand and website with a new online presence that would reflect their company values, outspoken marketing approach and innovative technology offerings. The website's brand assets feature 3D animations of owl characters which symbolise the knowledge and wisdom that Rosslyn Analytics brings to businesses with their award winning spend analytics platform.

Rosslyn Analytics' Director of Marketing, Lance Mercereau stated "This is great news for both Rosslyn Analytics and Cyber-Duck, and is due recognition of everyone's hard work and creativity over the time we have been working together".

This was further echoed by Cyber-Duck's Managing Director Danny Bluestone who stated "We at Cyber-Duck are so proud to win such an award and is a great testament to hard work put in by the team. We also have to show a great amount of gratitude to Lance and his team's vision as we couldn't have done it without them".

"We were once again amazed by the high standard of excellence represented throughout the entries
we received this year. W3 winners continue to embody what the internet is all about and continue to
raise the bar in Web development and design. We are honored to have reviewed such a diverse and
remarkable pool of work this year" said Linda Day, the executive director of the IAVA. "On behalf of
the entire Academy, congratulations to this year's W³ Award entrants and winners as they continue to
push the limits of Web Creativity. "

Visit the award winning Rosslyn Analytics website here: http://www.rosslynanalytics.com

About Rosslyn Analytics

Rosslyn Analytics, the pioneer and leader of cloud computing-based spend analysis, is changing the way organizations obtain, use and share spend intelligence. Its award-winning web-based automated spend analytics platform, RA.Pid , priced as a service, aligns and empowers ALL employees that can influence spend by delivering accurate visibility of enterprise-wide spend in minutes or days. Organizations can start with a free self-service version of RA.Pid , which gives users the ability to run base spending reports and identify duplicate payments, for example, within minutes of loading data into the platform. For more information, please visit http://www.rosslynanalytics.com.
Rosslyn Analytics, RA.Pid copyright 2010.

About Cyber-Duck

Established in 2004 Cyber-Duck is a leading digital agency specialising in delivering award winning User Centered Solutions. The company works with over 100 companies from across the globe, ranging from start-ups to large enterprises.

Utilising the latest web 2.0 and SaaS technologies, powerful eCommerce solutions, stylish branding and expert online marketing, Cyber-Duck provides comprehensive solutions that streamline business processes and drive conversions. Cyber-Duck's five core services are Web Production, Consultancy, Web Technology, Branding and Online Marketing.

Cyber-Duck's ethos and breadth of expertise have resulted in the company being repeatedly recognised as a leader in the digital industry field, winning some of the industry's most prestigious awards. Last year alone Cyber-Duck won awards at the Horizon Interactive Awards, the Communicator Awards, the Interactive Media Awards, the W3 Awards, the Europrix Top Talent Awards and the Construction Marketing Awards.
http://www.cyber-duck.co.uk

Contacts for Press
Patrick Smith
T: 07734 600553
E: patrick@cyber-duck.co.uk