Doom-and-gloom climate news may scare but also encourage audiences
UNIVERSITY PARK, Pa. — A team of Penn State researchers investigated how seeing frightening news about climate change day after day may shape the way people feel about the phenomenon and how willing they are to take action to address it. Christofer Skurka, Jessica Myrick and graduate student Yin Yang found that seeing bad news about climate change can make people more afraid over time, but it also may encourage audiences to think about what society can do to address the problem. They published the results of two separate studies in an article titled “Fanning the flames or burning out? Testing competing hypotheses ...
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