Viral TikTok health videos tend to cover three topics, rely on influencers
PULLMAN, Wash. –Sexual health, diet and exercise are the three topics that steal the show when it comes to popular health-related videos on TikTok. Unfortunately, there’s little else in terms of engaging health-related content on the video sharing platform, a Washington State University study found.
The social media platform’s mostly young audience also seems to prefer health-related videos featuring popular influencers’ role model appeals, such as their diet or exercise routine, rather than expert medical advice, ...











