PerkettPR and Dialogue Partner for Social Media Marketing and Training Services for Businesses Worldwide

Kaspersky Labs Signs on as First Global Client

2010-10-29

BOSTON, MA October 29, 2010 (Press-News.org) PerkettPR, Inc., provider of exceptional public relations, interactive digital services and social marketing communications campaigns for B2B and B2C companies worldwide, today announced its partnership with Dialogue, a Boston-based Social Media Education and Advisory Services firm. The partnership was formed to provide clients with the best in social media training and policies, as well as ongoing social marketing strategies and services. Kaspersky Lab is the partnership's first global client.
News Facts
• PerkettPR and Dialogue are working with Kaspersky Lab to create a global social media policy for its worldwide operations, including regions in the US, Western Europe, South America, Russia and Asia.
• The project includes analysis and review of Kaspersky's current social media initiatives and the creation of a global social media policy that the multinational organization can follow when localizing initiatives for use in each region. PerkettPR and Dialogue will help each region to understand how social media can be used to improve communications with partners, customers, prospects and influencers throughout the world, while maintaining a consistent and persistent brand image that positively resonates within different cultures.
"Partnering with Dialogue makes great sense for enhancing our work in social media marketing and we're excited about our global project for Kaspersky Lab," said Christine Perkett, founder and president of PerkettPR. "Tyson [Dialogue's founder] has an innate capability for helping businesses understand the value of social media for business communications. His experience in training organizations compliments our agency's ability to create social marketing campaigns through content and strategy - together, we're bringing education and action to social media for businesses worldwide, such as Kaspersky."
About Dialogue
Dialogue is a Social Media Education and Advisory Services firm. Clients include Apple, IDG, Massachusetts Convention Center, Chaco and the Harvard School of Public Health. Dialogue teaches, inspires and coaches its clients to deepen connections, expand their networks, and grow their business using Social Media.

Follow us - twitter.com/goodridge
Read us- http://www.enterdialogue.com
Become a fan - http://www.facebook.com/dialoguesm
Tyson Goodridge on Linkedin: http://www.linkedin.com/in/goodridge

About PerkettPR
PerkettPR, Inc., founded in 1998, creates effective public relations, interactive digital services and social marketing campaigns and content for technology, healthcare, business and consumer companies worldwide. Clients include Conduit, Photobucket, Northeastern University College of Business, LocationLabs, Litle & Co., Powwownow, Proxibid, Norwell Visiting Nurse Association and many more.

Follow us - http://www.twitter.com/perkettpr
Read us - http://www.perkettprsuasion.com
Become a fan - http://www.facebook.com/perkettpr
Christine Perkett on Linkedin: http://www.linkedin.com/in/christineperkett

Contacts:

Susan Sweenie
781.267.8849
ssweenie@perkettpr.com

Tyson Goodridge
617.650.5585
tyson@enterdialogue.com

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