Traipse Media Announces parkPro and mapPro Cloud based Content Management and Digital Marketing Solutions Platform for Park Systems

SAN CARLOS, CA, May 03, 2013

According to a recent study*, by the end of 2012 park systems hosted more than 128 million Americans participating in over 11 billion outdoor recreational outings with more than 56 million visitors participating in multi-day trips. Over 80% of these visitors will do their research online to find locations to participate in their activity of choice. With consumers relying more frequently on media such as smartphones and tablets, and sharing and accessing information on social and third party websites, it is becoming increasingly more important for providers to their content and messaging in front of consumers in their preferred media rather than relying on them finding parks' proprietary websites.

Traipse Media customers get the benefit of managing their content in a private cloud that can be updated real-time by their staff from anywhere via a smart device with internet connection to provide outdoor recreation consumers with the most reliable and current information available. Traipse solutions allow park systems to publish their updates in real-time to the entire Traipse Media Network assuring that their brand and messaging are consistent whether consumers are finding their information on the parks' websites, Traipse Media Network websites, social networking sites or our mobile solutions.

"We want park systems to be successful and their visitors to have great experiences," states Tom Landers, CEO of Traipse Media. "By providing our park systems and outdoor recreation providers with the tools and solutions to help them promote their assets to more visitors, their visitors get access to more quality information and better tools such as interactive digital maps and mobile solutions to help plan and enjoy their visits."

Traipse Media parkPro and mapPro products provide park systems and outdoor recreation providers with a single solution to manage content, online maps, mobile solutions and more. With implementation times from a couple days to a couple weeks, providers can offer immediate benefits to their visitors. Traipse is able to provide these solutions to its customers at a very low cost and, in many cases, Traipse can generate revenue for its customers through its consumer revenue share program.

To get park systems' content, maps and messaging in front of more of the 128 million outdoor recreation consumers spending more than $250 billion dollars last year, contact Traipse Media to find out how park visitors can access real-time quality information regarding the outdoor recreational opportunities, conditions, hours, notices, alerts, fees and mores. Visitors using Traipse exploreParks mobile app will get access to not just the the same quality information and maps, but location based services also in real-time. Traipse exploreParks app is currently available in Google Play and will be available on Windows 7, and Windows 8 Marketplace by May 15th, 2013. iOS version is coming soon.
To learn more or become a member of the Traipse Media Network, visit our site at http://www.traipsemedia.com. Click on "Request a Demo" to schedule an online demonstration and find out how easy it is to get started.

* Study provided by Outdoor Industry Association

Contact:
http://www.traipsemedia.com
contactus@traipsemedia.com
650.440.2425

Traipse Media Corporation is a leading innovator of SaaS content management , digital mapping and mobile solutions. Founded in 2011 and headquartered in San Carlos, California, the company specializes in developing enterprise cloud and mobile solutions for outdoor recreational companies and consumers.