SAN FRANCISCO, CA, August 24, 2010 (Press-News.org) Since its launch early in June, The Bees Awards is receiving submissions that exemplify the power and creativity of social media marketing professionals.
General Trends Observed:
- Every continent has submitted entries: Social media marketing is a worldwide phenomenon.
- 14 of the 16 categories have received entries: Market sends the message that social media marketing goes way beyond creating a Facebook page.
- 63% of all entries come from large brands:
Large brands are embracing actively this new marketing approach on the Web.
- 70% of all entries come from specialized agencies:
Small/fast-growing agencies are making social media marketing their main expertise and as a result, seem to get the large client accounts.
Social media is still an emerging market and there are a lot of questions and curiosities revolving around this new medium. Upon submission, entires have the oppurtunity to become case studies for the international press. Entries are kept 100% confidential unless stated otherwise.
The following companies were kind enough to let The Bees Awards use their campaigns as case studies for social media marketing. Explore the following links to learn more about how the international community is using social media professionally:
Case Study 1: Lupin Steal Japan Project
Agency: 777interactive (Japan)
http://beesfeed.posterous.com/case-study-1-lupin-steal-japan-project-japan
Case Study 2: Ikea Facebook Showroom
Agency: Forsman & Bodenfors (Sweden)
http://beesfeed.posterous.com/case-study-2-ikea-facebook-showroom-sweden
Case Study 3: One Drop (Cirque du Soleil, non-profit foundation)
Agency: Ressac Media (Canada)
http://beesfeed.posterous.com/case-study-3-onedrop-foundation-canada
The Bees Awards - 1st international social media competition for PR, advertising and marketing agencies.
On November 9, 2010, 20 judges from 13 countries will honor the best players over 16 different categories. The Bees Awards ceremony will be held at the Legion of Honor and will be live-streamed. The deadline for entry is on October 1, 2010.
Agencies who want to submit entries can do so at:
http://www.beesawards.com/bees/entry
Brands who want to take part and sponsor the event can write at:
sponsorship@beesawards.com
Media contact:
media@beesawards.com
Website:
http://www.beesawards.com
The Bees Awards is the first international social media competition for marketing professionals. The final event will
take place in San Francisco on November 9, 2010.
63% Of Entries Come From Large Brands For The First International Social Media Marketing Award Show
63% of entries for the first international social media award show, The Bees Awards, comes from large brands.
2010-08-24
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[Press-News.org] 63% Of Entries Come From Large Brands For The First International Social Media Marketing Award Show63% of entries for the first international social media award show, The Bees Awards, comes from large brands.