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Social Science 2011-03-19 1 min read

Orange Sparkle Ball helps ClearRock engage in social media conversations

Orange Sparkle Ball leads ClearRock through their debut into the social media realm.

ATLANTA, GA, March 19, 2011

Orange Sparkle Ball (http://www.orangesparkleball.com) guides ClearRock, a New England based executive coaching and outplacement firm, in incorporating social networks to bolster open conversation, networking, client support, and community building. ClearRock began the year by increasing their online visibility using social media profiles, thereby delivering more ways for clients to reach out and generating more opportunities for ClearRock to receive feedback.

Visitors will find the following new features when they visit the ClearRock (http://www.clearrock.com) site:

• Facebook, Twitter, and LinkedIn icons that allow users multiple ways to connect and share information about ClearRock with online friends via social media

• Links to social media profiles on LinkedIn and Facebook

• Newsletter sign-up as a resource for clients and industry professionals to register for email communication from ClearRock

Meaghan Kennedy, principal of Orange Sparkle Ball, has this to say about social media marketing:

"Incorporating social media with your site is one of the most efficient and effective ways for businesses to tap into the wants and needs of their customers and build brand loyalty through community. Having a good social media marketing plan, with clearly defined goals and ways to measure success, is absolutely essential to any business strategy"

Orange Sparkle Ball (http://www.orangesparkleball.com) is a visual communications studio founded and led by designer Meaghan Kennedy with national and international clients in a broad range of fields.