WOBURN, MA, April 03, 2011 (Press-News.org) The templated, or out-of-the-box, website is the mad lib of e-commerce web design: just insert logo, photos, and text, and you've got a fully functional web site for a few thousand dollars. Sounds great doesn't it?
Polar Design (www.PolarDesign.com) is an experienced e-commerce design and marketing agency that has untangled a number of puzzling e-commerce situations. As documented in its recent case study (http://doiop.com/MarbleCaseStudy), e-commerce strategies that depend on out of the box answers may be attractive in cost but are unlikely to provide results. The case study contrasts the experience and ROI of Marble & Granite Care Products, Inc. e-commerce site before and after a custom redesign.
Prior to the redesign, Marble & Granite Care Products saw its sales stagnate after an earlier upgrade to an e-commerce site built on a well-known but limiting e-commerce platform. As a result, the company asked Polar Design to assess the causes behind the site's flagging performance, propose and implement a solution.
When sales increased 30% immediately after re-launching the website, the client and Polar Design took notice. Sales continued to improve as key metrics such as bounce rate and conversion improved. Please visit the case study at the Polar Design web site at (http://doiop.com/MarbleCaseStudy) to read more.
And remember to enjoy mad libs for what they are - entertainment, but not a realistic strategy for e-commerce success.
About Polar Design
Polar Design (www.polardesign.com) is a mid-sized interactive agency with offices in the United States and Europe, founded in 1999 with the mission of elevating corporations' and non-profits' Internet communications. Our 30 employees serve the web marketing and e-commerce needs of Fortune 1000 and small businesses alike through their diverse specialties, from identity and concept development, to graphic and multimedia flash design, to programming and database development. In addition to custom design and development, Polar Design provides a range of marketing solutions, an affordable "hosted" content management and e-commerce platform, as well as application hosting with twenty-four hour support.
About Marble & Granite Care Products
Marble & Granite Care Products (www.Marble-Cleaning-Products.com) has 50 years of experience in cleaning, polishing, and restoring marble, granite, grout, and other stone flooring and countertops. Their stone care products are state of the art and have been tested for several years. The products are perfect for commercial and residential use, and are great for protecting your investment in marble, granite, and other natural stone.
Dangers of Fill-In-The-Blank E-Commerce Strategies Considered in a New Polar Design Case Study
A recent case study by Polar Design shows that an out of the box e-commerce solution doesn't hold a candle compared to a custom web design solution.
2011-04-03
ELSE PRESS RELEASES FROM THIS DATE:
AKVIS HDRFactory v.1.0: Brighter Than Reality!
2011-04-03
Sometimes you will see a grand, beautiful landscape, rich in color and detail. You want to capture the moment so you pull out your digital camera and take a shot. However, once you are home and look at that photo on your computer's monitor, you are very disappointed. What happened to the lively, bright colors, the details in the shadows and the expressive sky? No digital camera, no matter the quality, can reproduce what the human eye can see. In fact, the human eye can perceive 100 million colors and shades at a time, while a camera can distinguish only between 16,8 million ...
NAFA's 2011 I&E Keynote Speakers Are Straight Out Of Today's Headlines
2011-04-03
For the second straight year, NAFA's Institute & Expo features three Keynote Speakers who have all figured prominently in the news recently, adding to the already high excitement for the event. The annual conference of fleet managers and fleet professionals, which is flying high with record registrations, will likely be standing room only when these three Keynote Speakers take to the podium in Charlotte April 9-12.
Sunday, April 10 -- Shane Terblanche, Vice President & General Manager, Navistar Electric Vehicles
Within President Obama's call for a one-third cut in oil ...
Edison Orange Juices Noise Pop
2011-04-03
The Seattle, Washington band Edison Orange named their band as such in honor of Thomas Edison, the inventor of the phonograph and basically responsible on how we record music today. Mr. Edison also had a penchant for crafted noise pop.
And that's what Edison Orange is all about: a group of eclectic, collaborative individuals who love to create noise pop that they prolifetate through the streets of post-grunge-identity-crisis Seattle. Edison Orange caters to the 'hipstnerds' (like themselves) who loves melding guitars, organs, megaphones, and tambourines! The band is: ...
Las Vegas Comedian Don Barnhart Opens New Comedy Venue In Sin City
2011-04-03
While other comics are busy knocking on doors asking for work, award-winning comedian Don Barnhart is making his own opportunities and creating work for himself and fellow comedians large and small. From producing and performing comedy shows for the troops around the world to headlining the top comedy clubs across the country, Barnhart is now starring in his own show nightly in Las Vegas, NV.
The Don Barnhart Comedy Show opens at The Star Theater (Formerly The Debbie Reynolds Theater) at The Clarion Hotel (Formerly Greek Isles) April 12, 2011 providing laughter every ...
Studio Pepwuper Releases the Family Puzzle Game "Three Trees" - Available on the Apple App Store Now
2011-04-03
Studio Pepwuper (pronounced Pep-Wu-Per) releases "Three Trees", an environmental puzzle game for the whole family, today on the Apple App Store for $0.99.
In "Three Trees", players need to balance the three forces of nature, Water, Air, and the Sun, by swiping them across the screen. The elements counter each other out, so the goal is to keep them in equilibrium!
How it Works:
- Water (rain) helps the trees to grow and gets rid of dry land. But let it rain too much and the player will have excess water on the land.
- Sun reduces this excess water on the land, but ...
Reikartz Hotels & Resorts Invite to Ethno&Jazz Festival in Spring Lviv
2011-04-03
Creative association Dzyga and Ukrainian hotel chain Reikartz Hotels & Resorts present the 9th International Ethno & Jazz Festival "Flugery Lvova with Reikartz". The festival continues the series of cultural events in Lviv held with support of Reikartz Hotels & Resorts.
This year "Flugery Lvova with Reikartz", already a musical trademark of Lviv, will be held from April 30th to May 2nd. All the festival concerts except for famous Waking up with the Mertvyi Piven Show are free for every visitor.
The scene of the festival will traditionally have its unique location ...
Cover 4 Fleet Insurance Show You How To Set Up A H.A.D. (Heightened Awareness Driving) Policy
2011-04-03
Follow the Cover 4 Fleet Insurance simple instructions outlined here to increase the safety awareness amongst the fleet drivers and management. Although the Heightened Awareness Driving (H.A.D.) has been developed by this UK fleet insurance company, it is not for insurance purposes, but to help you strengthen the fleet risk management and safety policies.
Making Your Heightened Awareness Driving Fleet Policy
The Health and Safety Executives guidelines are that in every organisation that employs six people or more should possess a written policy regarding safety when ...
International Marine Transport and MOL Tankship Management Agree on Merger
2011-04-03
Mitsui O.S.K. Lines, Ltd. (MOL; President: Koichi Muto) today announced that two of its group companies—International Marine Transport Co., Ltd. and MOL Tankship Management Ltd. - have agreed to merge effective April 1, 2011, and continue and expand their business as MOL Ocean Expert Co., Ltd. The merger plan was approved by the shareholders' meetings of both companies.
The details are as follows:
1. Outline of new company
Name: MOL Ocean Expert Co., Ltd.
Address: 2-1-1 Toranomon, Minato-ku, Tokyo
Paid-in-capital: 100 million
President: Hiroki Kasai
No. of employees: ...
Family Friendly CPD and TeaFor Me, Say 6000 Vets!
2011-04-03
This March 'The Webinar Vet' celebrates its first year of delivering high quality CPD,with an incredible 6000 delegates attending the company's webinars in the last 12 months. And to encourage even more to sample the delights of webinars, The Webinar Vet is offering 100 vets the opportunity to sign up to Individual Gold membership at a saving of GBP50* a month.
The company was founded by vet Anthony Chadwick last year, as a remedy to late nights spent trying to fulfill his CPD requirement at the end of a tiring day in practice, "It's been just great to find out that ...
eSilverBullet Acquires a Website Builder
2011-04-03
eSilverBullet, Inc., a Utah-based technology company that helps companies succeed in eCommerce, announced today it had acquired Magniphy, a platform used for building web sites.
Magniphy is a software tool that eliminates the complexity of creating an online store front. It provides a simple interface for choosing a domain name, picking a website template, uploading products and using an integrated shopping cart with merchant account. It allows individuals and budding businesses to grow an idea into a fully functioning online storefront in minutes or hours, rather than ...
LAST 30 PRESS RELEASES:
New study suggests chiral skyrmion flows can be used for logic devices
AASM congratulates Sleep Medicine Disruptors Innovation Award winners
The future fate of water in the Andes
UC Irvine researchers link Antarctic ice loss to ‘storms’ at the ocean’s subsurface
Deep brain stimulation successful for one in two patients with treatment-resistant severe depression and anxiety
Single-celled organisms found to have a more complex DNA epigenetic code than multicellular life
A new gateway to global antimicrobial resistance data
Weather behind past heat waves could return far deadlier
Ultrasonic device dramatically speeds harvesting of water from the air
Artificial intelligence can improve psychiatric diagnosis
Watch cells trek along vesicle ‘breadcrumbs’
University of Liverpool unveils plans to establish UK’s flagship AI-driven materials discovery centre
ARC at Sheba Medical Center and Mount Sinai launch collaboration with NVIDIA to crack the hidden code of the human genome through AI
SRL welcomes first Deputy Editor-in-Chief
Time to act and not react: how can the European Union turn the tide of antimicrobial resistance?
Apriori Bio and A*STAR Infectious Diseases Labs Announce strategic partnership to advance next generation influenza vaccines
AI and extended reality help to preserve built cultural heritage
A new way to trigger responses in the body
Teeth of babies of stressed mothers come out earlier, suggests study
Slimming with seeds: Cumin curry spice fights fat
Leak-proof gasket with functionalized boron nitride nanoflakes enhances performance and durability
Gallup and West Health unveil new state rankings of Americans’ healthcare experiences
Predicting disease outbreaks using social media
Linearizing tactile sensing: A soft 3D lattice sensor for accurate human-machine interactions
Nearly half of Australian adults experienced childhood trauma, increasing mental illness risk by 50 percent
HKUMed finds depression doubles mortality rates and increases suicide risk 10-fold; timely treatment can reduce risk by up to 30%
HKU researchers develop innovative vascularized tumor model to advance cancer immunotherapy
Floating solar panels show promise, but environmental impacts vary by location, study finds
Molecule that could cause COVID clotting key to new treatments
Root canal treatment reduces heart disease and diabetes risk
[Press-News.org] Dangers of Fill-In-The-Blank E-Commerce Strategies Considered in a New Polar Design Case StudyA recent case study by Polar Design shows that an out of the box e-commerce solution doesn't hold a candle compared to a custom web design solution.