David Nour to Keynote Tech Data Channel Link Customer Conference

ATLANTA, GA, April 15, 2011 (Press-News.org) David Nour, Founder of Relationship Economics , will deliver the keynote address at the Tech Data Corporation's Channel Link 2011 Customer Conference in Orlando, Florida. Nour will share his proactive approach to selecting, building and nurturing relationships for both personal and professional success. Using anecdotes and examples from his personal experience, Nour will also discuss how to turn everyday interactions into multiple levels of value- from improved customer relationship, increased revenue, and better alliance partnerships, to employee and shareholder value.

"David Nour's Relationship Economics keynote address at our National Sales Meeting last month absolutely hit the mark with both sales and non-sales attendees," said Pete Peterson, Sr. Vice President, U.S. Sales. "From the moment he stepped on stage, he developed an instant rapport with the audience by relating his personal experiences as a non-English-speaking immigrant from Iran, to demonstrating how chance encounters can lead to strategic relationships that, in turn, can help you succeed both personally and professionally," continued Peterson. "David also led several sales workshops that emphasized the importance of finding out who the true influencers are inside your customers' organizations and talked about techniques for enterprise social networking. We were so pleased with David's presentation and its relevance to our business that we've invited him back to be our headline speaker at our upcoming Channel Link customer conference this week."

"Like many industries, the technology sector is going through a dramatic shift in buyer behavior. As such, a more holistic view of the customer lifecycle will develop more impactful and often reciprocal relationships," said Nour. "Pete and the Tech Data team are trying to do exactly that with their customers at Channel Link - to listen, to engage, and to nurture value-based relationships. I'm delighted to support their efforts with a Relationship Economics keynote and a workshop on the business impacts of social media."

Nour will highlight how strategic relationships and enterprise social alignment can overcome many of the challenges facing the technology sector today. These challenges range from commoditization of the industry, to fierce competition from a multitude of vendors offering a better price, to margin erosion. Nour's insights into creating, building and nurturing strategic relationships will prove invaluable to those in attendance.

About Tech Data
Tech Data Corporation (NASDAQ GS: TECD) is one of the world's largest wholesale distributors of technology products. Its advanced logistics capabilities and value added services enable over 125,000 resellers in more than 100 countries to efficiently and cost effectively support the diverse technology needs of end users. Tech Data generated $24.4 billion in net sales for the fiscal year ended January 31, 2011, and is ranked 109th on the Fortune 500 . To learn more, visit http://www.techdata.com.

About David Nour and The Nour Group, Inc.
David Nour is David Nour is the thought leader on Relationship Economics - the quantifiable value of business relationships. He has pioneered the phenomenon that relationships are the greatest off balance sheet asset any organization possesses, large and small, public and private. Nour is the author of several books including Relationship Economics Revised and Updated (Wiley, 2011), ConnectAbility (McGraw-Hill, 2010), and the Social Networking Technology Best Practices series. Nour's unique perspective and independent insights have been featured in a variety of prominent blogs and publications including The Wall Street Journal, The New York Times, FastCompany, Association Now, Entrepreneur and Success magazine.

Nour annually delivers 50 global keynote speeches at leading industry association conferences, corporate meetings, and academic forums. He is often a guest lecturer at the Goizueta Business School at Emory University and Georgia Tech's College of Management. Nour's consulting firm, The Nour Group, Inc. has mentored clients such as KPMG, Siemens, Disney, Assurant, HP, and more than 100 prominent organizations and associations in driving unprecedented growth through a unique return on their strategic relationships. To learn more, visit http://www.RelationshipEconomics.NET