100% Italian Made Egyptian Cotton Bed Linens Luxury Italian Bed Linens Without The 250% to 300% Retail Mark-up

VENICE, FL, June 10, 2011

Leading luxury linen manufactures have evolved over the last century with the collaborative efforts of independent retail distribution. The retailers for these products must adhere to strict pricing levels, as well, these manufacturers cannot sell their products direct to consumers below these established prices or they risk certain collapse of their distribution network.

In today's challenging economic times - consumers still demand quality but are fixated on value... Vero Linens recognized this opportunity and met the challenge with its newly launched consumer direct website where consumers can purchase an array of some of the world's finest luxury bedding and bypass the retail mark-ups and cost.

Vero Linens started its business in the Hospitality Industry by supplying fine hotels with Luxury Italian Bedding. Using only the finest grades of 100% Egyptian Cotton, Vero's textiles are woven and finished in Northern Italy, one of the world's premier textile producing regions since the Middle Ages. The exquisite finishing of these linens include elegant details such as mitered corners, hand-guided hem-stitching made from the finest woven cotton in the world. Vero is the standard of "Italian Linens" (translated Vero means true or genuine). Produced by 3rd generation Old-World artisans in Italy - Vero brings Luxury to the bed for less - a whole lot less.

They are so confident that these are "The Finest Linens" a person can own (at a price that is unmatched in the industry) that they come with free shipping and a 100% money-back guarantee. With unsurpassed quality and no retail mark-up Vero offers the best buy in luxury linens in the North America.

Vero Linens produces luxury bed linens in Italy and sells them directly to the consumer with no retail markup. This represent on average 60% savings to consumers when compared to comparable European bed linens.