Lead Galaxy & Unique Living to Target Luxury Sector
Luxury property specialist Unique Living has signed an agreement with Lead Galaxy that will see the two companies form a strategic partnership to tackle the lucrative prestige sector of the international property market.
LONDON, ENGLAND, July 06, 2011
For the past decade, Unique Living has been sourcing villas, chalets, estates and other luxury property for clients across Europe, as well as working directly for owners to sell high value property in popular destinations such as the French Riviera, Costa del Sol, Tuscany, Cyprus, the Algarve, Ibiza and Mallorca.The deal will allow Unique Living to showcase its portfolio of more than a thousand luxury real estate listings on the Lead Galaxy portal network, with dedicated sections to be created for the high value properties on TheMoveChannel.com, HomesGoFast.com and other participating sites.
Owners of prestige residences around the world will be able to market their property for sale to an international base of high net worth buyers using a new commission-based service, branded as The Unique Collection. The service will pair up the online reach and database marketing skills of Lead Galaxy with the client base and international local partner network of Unique Living, to give owners the best possible chance of selling their home.
Serge Cowan, co-founder of Unique Living expects the deal to help Unique Living extend into new geographical territories: "We can see already how the global reach of the Lead Galaxy network is going to help us tap into a rich supply of high net worth vendors from around the world. Unusual, one-off properties at the top end of the market are often sold internationally and this service gives owners a way to reach a much wider audience than is possible by working solely with a local agent, we will also continue to service clients looking in the destinations we currently operate and this partnership will help stamp home our message as a market leader in luxury real estate ."
Lead Galaxy director Dan Johnson said: "This is a great opportunity for both companies to focus on our core skills. Our web development, online distribution and email marketing expertise will remove much of the operational burden from the Unique Living team, allowing them to focus on developing the local partner network and servicing the client base."
For more information visit: http://www.uniqueliving.com and http://www.leadgalaxy.com
Originally founded in 2002 by Serge Cowan and Sophie Hammond, Unique Living operate from their head office in London. The company currently has properties for sale in the Costa del Sol, Mallorca, Ibiza, the Algarve, Southern Cyprus, The French Riviera, Provence, French Alps, Tuscany and Umbria in Italy. An extensive list of contacts also provides the company with access to properties that are not commonly available on the open market or represented online for reasons of confidentiality. The company also operates a property sourcing service where buyers can discreetly advise of their purchasing requirements, after which Unique Living will work with a wide range of partner office to identify suitable properties.
Lead Galaxy powers the search on a network of leading international real estate portals, including TheMoveChannel.com, A Place in the Sun, Homes Go Fast, Global Property Guide, Nubricks, Property Select, Eurobrix, Move Worldwide and Medhead. With more than 500,000 visitors to this network each month, Lead Galaxy allows property advertisers to reach the biggest possible audience of potential buyers, whether they're selling holiday homes in popular destinations, luxury villas in exotic retreats, or investment property in emerging markets.