NJ Eye Care & Surgery Center Announces Mobile Web Site

WESTFIELD, NJ, July 18, 2012 (Press-News.org) "LASIK patients, cosmetic eye plastic surgery and BOTOX patients and to a lesser but still significant extent cataract and lens implant patients-want to be able to find us on their smartphone and mobile devices today," stated Jerette Lerner of The Eye Care & Surgery Center. "Following the trends since January convinced us that we needed to have not simply a mobile compatible web site, but a real mobile web site with convenient mobile functioning for our patients."

"With smartphone sales projected to quadruple between 2000 and 2015 and mobile internet usage looking like it will exceed desktop internet usage by 2014, more and more eye care practices are considering the need to expand their web presence with a mobile web site," commented Katherine Carlisle, Managing Member of Medical Management Services Group, L.L.C. an ophthalmology practice management and management consulting firm active in digital eye care services.

"We thought by making it easy for patients to call us on the cell phone with simple "click to talk" features, it would facilitate LASIK inquiry, but really overall convenience and ease of scheduling appointments," highlighted Ms. Lerner. "The overall metrics suggest that those using mobile search do in fact "click to talk" some 60% of the time. This is a huge improvement over desktop search," noted Ms. Carlisle.

The Eye Care & Surgery Center is staffed by a team of Board Certified Ophthalmologists who are subspecialty Fellowship trained New Jersey eye surgeons, Opticians, technical and administrative staff who provide eye examinations for adults and children, cataract surgery and intraocular lens implants (IOL), laser vision correction such as LASIK, diagnosis and treatment of cornea disease including cornea transplants, diagnosis and treatment of diseases of the retina including diabetes and age related macular degeneration (AMD) and diagnosis and treatment of glaucoma, reconstructive and cosmetic facial surgery including eyelid surgery and facial and skin rejuvenation as well as contact lenses, eyeglasses, eyewear and optical services.

To review The Eye Care & Surgery Center mobile web site, use your smartphone to search Eye Care & Surgery Center. For greater detail and more in depth information visit http://www.newjerseyvision.com or to just be social come see us at http://www.facebook.com/eyecareandsurgerycenter.

SOURCE: Medical Management Services Group, L.L.C.
http://www.aboutcataractsurgery.com
http://www.seewithlasik.com

For additional information, contact:
Jerette Lerner, The Eye Care & Surgery Center, 592 Springfield Avenue, Westfield, New Jersey 07090, jllerner@newjerseyvision.com, 1-800-504-1083