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Medicine 2012-08-24 2 min read

Yalik's Modern Art Will Make the Music of John Coltrane Come Alive with Mobile Technology Provided by Guide by Cell

Yalik's Modern Art is partnering with Guide by Cell to offer interpretation through a cell phone audio tour and a podcast mobile website accessible via text message, for the upcoming John Coltrane exhibit.

SAN FRANCISCO, CA, August 24, 2012

Yalik's Modern Art in High Point, NC, is partnering with Guide by Cell, a leading mobile technology provider to cultural institutions, to offer interpretation through a cell phone audio tour and a podcast mobile website accessible via text message, for the upcoming "John Coltrane vs. the Jazz Critics: 1961-1966" documentary and photography exhibit.

"I am pleased with Guide by Cell's cell phone audio guide and podcasting services," said Phyllis Bridges, CEO of Yalik's Modern Art. "We believe it will greatly enhance the visitor's experience and take our John Coltrane exhibit to another level."

Beginning August 24, the exhibit "Coltrane vs. the Jazz Critics: 1961-1966" will recount former High Point resident John Coltrane's uneasy relationship with jazz critics. The exhibit focuses on the tumultuous Civil Rights' period during a campaign by Down Beat magazine to discredit his musical experiments in the years before Coltrane's national recognition. The exhibit will be open to the public through September 16, 2012.

To access the audio tour, visitors may dial (781) 730-4687 from their cell phone and follow the prompts to listen to Coltrane's music while examining photographs, letters, record reviews, and artifacts throughout the exhibit. Visitors will also have the option to text "TRANE" to 56512 to receive a link to the podcasting webpage with the list of audio clips.

A leading provider in mobile technology, Guide by Cell also offers integrated mobile solutions including QR codes, mobile websites, cell phone audio tours, mobile fundraising, and text message campaigns. For more information, please visit http://www.guidebycell.com.

About Guide by Cell
Launched in 2004, Guide by Cell is a San Francisco based mobile technology company, providing unique, affordable, and effective mobile technology solutions to thousands of clients including cultural institutions and non-profit organizations. Guide by Cell's main platforms include cell phone audio tours, text messaging, mobile websites and apps, and mobile fundraising. Sister companies include mobile fundraising focused Give by Cell, political campaign solutions provider Win by Cell, and mobile training and learning company Train by Cell. For more information call 415-615-0150.

About Yalik's Modern Art
Yalik's Modern Art is a contemporary art gallery specializing in art primarily, but not exclusively by African American Artists. We present a magnificent collection of paintings, sculptures and textile art by both emerging and established African American artist. Our Mission is to bring forth art by underexposed artist and to educate the public about Black Fine Art. For more information about this exhibit, please visit http://www.yaliksmodernart.com/index.htm?music=1