Nested Bean's Zen Swaddle Honored With 2012 JPMA Parent Choice Innovation Award

BOSTON, MA, October 26, 2012

The Zen Swaddle by Nested Bean, the only infant swaddle that encourages sleep by mimicking a caregiver's touch, has been named the recipient of the 2012 Innovation Award by the Juvenile Products Manufacturers Association (JPMA). Voted on by media, industry retail buyers and baby gear experts alike, these annual awards put children's products from all categories to the test, and honor a select few for their excellence in producing inventive items developed with children's safety in mind.

The JPMA reviewers highlight products that kids love while being safe and productive for them to use. The Zen Swaddle was evaluated on industry-leading criteria based on quality, safety and functionality. The Zen Swaddle is the first swaddle product of its kind, which has a weighted construction that harnesses the proven power of maternal touch to help soothe and comfort infants while employing the benefits of swaddling. Lightly weighted parts apply gentle pressure, along either side and on the center, to provide the security of being in parents' arms. The 2-in-1 design offers longer use as the interior pouch keeps legs snug up to 23" while sack offer sample room to grow up to 26".

"We are privileged to have been honored with the 2012 JPMA Innovation Award," said Manasi Gangan, owner of Nested Bean, "The JPMA selection committee looks for top-notch products enhancing children's safety, and knowing that they have seen this in the Zen Swaddle makes us extremely proud as our mission is to continue to develop leading products that are safe and improve children's well-being."

For more information on the Juvenile Products Manufacturers Association awards program, please visit http://www.jpma.org. For more information about Nested Bean and the Zen Swaddle , please visit http://www.nestedbean.com

About Nested Bean
Nested Bean was founded by Manasi Gangan, a mom of two, whom like many others spent countless nights trying to calm her baby. After trying everything, including traditional swaddling, it was then she realized the important role that a mother's embrace plays in infants' ability to sleep. The Zen Swaddle , Nested Bean's flagship product, is the first swaddle product of its kind which has a weighted construction that harnesses the proven power of the maternal touch to help soothe and comfort infants while employing the benefits of swaddling.

About the Juvenile Products Manufacturers Association
The Juvenile Products Manufacturers Association is a national trade organization of more than 250 companies in the United States, Canada and Mexico. JPMA exists to advance the interests, growth and well-being of North American prenatal to preschool product manufacturers, importers and distributors marketing under their own brands to consumers. It does so through advocacy, public relations, information sharing, product performance certification and business development assistance conducted with appreciation for the needs of parents, children and retailers. To find out more information about the JPMA certification program, the products certified and a complete listing of JPMA members, please visit http://www.jpma.org.