Zoo YouTube videos prioritize entertainment over education
YouTube channels run by zoos focus on entertainment over education, according to a new study.
The videos also focus disproportionately on mammals, rather than reflecting the diversity of zoos' animals.
Conservation was the focus of just 3% of zoo videos in the study - but it found that conservation content in videos is gradually increasing.
The study evaluated the most recent and most-viewed videos, so the findings partly reflect the public's preference for certain species and content.
Of the animals that appeared in zoos' most-viewed videos, the top nine were mammals - with giant pandas ...












